Chinese manufacturer BYD will be attending the Paris Motor Show from October 17 to 23, with vehicle sales in Europe due to begin in the fourth quarter of 2022.
BMW, Audi, Citroën, Ferrari, Hyundai, Kia, Porsche, Toyota… Not all of the manufacturers mentioned will be present at the next “Paris Motor Show”, which will take place from 17 to 23 October in Paris, Porte de Versailles. Trade shows are no longer liked by manufacturers for several reasons. : exorbitant cost of participation, low media coverage (one novelty crowds out another), and little (if any) profitability.
Thus, many manufacturers, including French ones, will not participate in the Paris Motor Show this year. However, World is back with a new formula after four years away due to a health crisis. Even if there are many absent several manufacturers will continue to be present, and especially those with new products to present. Among those who will have a booth are among others Peugeot, Renault, Alpine and DS among the French, Mercedes, Smart, Jeep or even a few brands still relatively unknown to the general public such as hydrogen car makers Hopium and NamX.
Arrival in Europe at the end of the year
And among the manufacturers that are beginning to be recognized and present at the Paris event will be BYD. (Create your dreams). This is what the Chinese brand has just announced, from a press release. In this way, the public will have the opportunity to discover a new manufacturer, and, last but not least, as it is the number 2 electric car in the world.
At the moment, BYD is not yet registered in the European Union, but however, since 2021, the brand has been selling its Tang SUV in Europe, more specifically Norway.. Why Norway? Simply because it is the most mature European market in terms of electric vehicles and a good laboratory for future developments in the Old Continent.
BYD in France at the end of the year?
In this way, BYD will be present at the Paris Motor Show and will take advantage of the huge mass of cars to make their products more known to customers who will soon see these models on the road. Because at the same time BYD plans to expand its distribution network in Europe from the fourth quarter of 2022..
We do not yet know if the French market will be affected by the arrival at the end of the year, as BYD has not yet finalized the list of interested countries for the end of 2022. However, the lot should include the Netherlands, as the Chinese brand recently joined forces with the Dutch company Louwman, one of the most important distributors in Europe.
Briefly about BID
Recall that BYD was founded in 1995 and today occupies almost 65% of the world market for nickel-cadmium batteries. he also world leader in lithium-ion batteries with a market share of 30%. Contrary to what one might think, its main customers are not car manufacturers, but mobile phone manufacturers such as Nokia or Samsung. After that, in 2003, BYD wanted to diversify into automobile production by purchasing Qichuan Automobile Company, a Chinese manufacturer of small cars.
Getting started in this sector has been challenging, in part due to the Chinese authorities’ plan to consolidate the sector around big state-owned brands. However, BYD laid a solid foundation and even took part in the 2008 European Motor Show in Geneva with the presentation of the F3DM rechargeable hybrid sedan. In Europe, BYD sells and manufactures electric buses, forklifts and trucks. The brand even has a factory in Hungary that employs 300 people and produces up to 400 electric buses a year.
What models for our market?
While in China BYD sells an electric city car, two SUVs, a minivan and a sedan, in Norway only one electric SUV is available in the catalog: BYD Tang. It is this model that should appear on our roads in the next few months.
The BYD Tang is a large seven-seater SUV equipped with an 86.4 kWh battery pack. which allows you to display a range of 400 km in the combined WLTP cycle and up to 528 km according to the same standard in urban conditions. In terms of efficiency, we are doing much better: for example, the Tesla Model Y travels 533 km on a combined cycle with a battery with a capacity of about 80 kWh.
The Tang has a built-in 7kW charger with DC charging capability up to 110kW. The car is equipped with an electric motor with a capacity of 180 kW (about 245 hp), can accelerate from 0 to 100 km/h in 4.6 seconds and reach a top speed of 180 km/h. It sells for NOK 619,900. those. approximately 62,500 euros excluding taxesas there are no taxes on electric vehicles in Norway.
See you in October at the Paris Motor Show to try and find out more about BYD’s arrival in France!
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